My Struggle Essays - Roman Catholic Devotions, Scout Promise

My Struggle Since I was youthful, there have consistently been a battle between my folks and I. This circumstance started when my dad died when I was three years of age. I have lived with my mom and Step-father from that point forward. In spite of the fact that I love them both, we don't generally appear to agree on numerous issues. The reason for this is in part because of my wild nature. I like to remain out late and do things that whenever got could get me in a difficult situation. I am under the feeling that they disdain my relationship with my grandma. I like to remain regularly with my grandma as opposed to at home, which they don't comprehend. I have remained with my grandma consistently since my dad got wiped out with malignant growth, in 1982. After my dad died in 1983, I kept on visiting her. My mom and stepfather both regard my dad's mom a lot, and would do anything for her. Be that as it may, they neglect to perceive any reason why I need to invest such a great amount of energy with her. My grandma is a huge impact in my life. She has, and still does, to such an extent for me. Caretaker has consistently had a major heart for her family, however nobody is as close to her as myself. Since I was two years of age, my grandma and I have gone out what's more, done numerous things together. We have had numerous extraordinary recollections together which I will recall for an incredible remainder. We have gone out to eat, viewed numerous ball games togather, bone bowling, amd numerous different things. On the off chance that my folks could just acknowledge how unequivocally I feel about her and the time I go through with my her. I wish they could be somewhat more obliging of my sentiments and not put me in the position that they regularly do. The connection between my grandma what's more, I has been tried ordinarily. As I was getting more seasoned, my folks would attempt to discover things that would shield me from visiting her during the. They would discover things, for example, cutting the yard, washing vehicles, and doing house errands. These thing they realize I loathe doing, however they appeared to need them done in any case. However they wouldn't fret when I invest some energy with my grandma, they feel that I ought to invest more energy with them. My senior year in secondary school was the time that they truly were getting to me. Babysitter broke her arm one day when she fell down in the kitchen. From that point forward I have moved in with her. They felt that this was an awful choice. I do adore my folks beyond a reasonable doubt, yet I felt that it was the best thing at that point. As of this day I don't lament the choices that I have made concerning investing energy with my grandma. I love and regard my folks, still yet wish that they would not place me in the places that they do. Since I started going to school, my folks have been somewhat more sensible about the whole circumstance. This doesn't imply that they don't in any case give me trouble. I simply trust that when I get done with school they will see how I feel, and not stress me over as much as they do.

EVALUATING NORTH AMERICAN HEALTH SYSTEMS Essay -- essays research pape

Presentation      Compensating the undertakings of monetary proficiency with the requests of sociopolitical rights is a consistent wellspring of strain in Canada and the United States the same. In no other component is this pressure more evident than in the gathering of complex markets we call the medicinal services framework.      Canadians have been lucky enough to get a widespread social insurance framework for about forty years. This is a solitary payer framework subsidized by the administrations, both commonplace and government, however at what costs? Is medicinal services similar to some other item, or is it the benefit of each resident? Medicinal services has components of regular financial conduct, be that as it may, there are likewise sure social qualities related with it. It is this battle of characterizing what medicinal services is that causes such nervousness among financial analysts. The Canadian social insurance framework is gradually devastating the economy, and changes must be contrived to save the pride of Canada; our medicinal services framework itself.      The pluralistic medicinal services plan of the United States, too, has genuine financial ramifications, and American strategy creators are looking toward the model of the Canadian framework for answers. Both the United States and Canada must change medicinal services approach, however to what degree? Clearly these inquiries can't really yield clear, compact answers, anyway they will give understanding into examining the current and proposed frameworks of human services.      Certainly if Canada is to keep up an elevated expectation of care it must embrace a monetarily productive, income creating framework. In addition the United States must receive the single-payer arrangement of Canada while as yet holding a solid income base. This paper will examine the qualities and weaknesses of the Canadian medicinal services framework, and how human services is a sociopolitical conundrum. Moreover, how the single-payer framework is the main reasonable reaction to the developing insufficiencies inside the American financial status. CANADIAN HEALTH CARE STRUCTURE      Serving as a general foundation in its evaluation, it is important to diagram the history and the encompassing elements of the Canada medicinal services that is so looked for after by the United States. The Canadian medical coverage program, called Medicare, is regulated by common ... ... furthermore, this strain is common in the human services framework. An essential financial concern is whether medicinal services resembles some other product. The human services industry can be broke down with monetary edges of reference: riches, hazard avoidance, productive exchanges, and utility. In any case, there are sure representative components of social insurance that can't be handily estimated. Societies have essential convictions that envelop the valuation of life and wellbeing. Remembering this, it would just appear to be practical that there is a type of right to human services.      Nowhere in the American Constitution is it expressed that an individual has the option to some essential arrangement of social insurance administrations, notwithstanding, there are sure indistinct obligations the legislature has. It tends to be contended that the Declaration of Independence bolsters the appropriate for every single resident to have the fundamental consideration expected to support life to practice one’s freedom and to permit the quest for bliss. It has been contended that there is a custom-based law option to rise to administrations, a privilege of equivalent access to essential administrations, for example, drinking water. Besides this privilege stretches out to all residents and is past the reac

Dont Forget About Your College Essay This Summer

Dont Forget About Your College Essay This Summer Dont Forget About Your College Essay This Summer: CEAs Weekly Link Roundup Dont Forget About Your College Essay This Summer: CEAs Weekly Link Roundup As the school year starts to wind down, we can lay back, relax, and start thinking about our impending college search and application process. Nothing stressful about that, right? With senior year just around the corner, college is probably one of the only things on your mind. The summer is a great time to begin your college search and especially start writing your college essay. So, in between binging The Unbreakable Kimmy Schmidt and patiently (or maybe not so patiently) awaiting the release of Orange is the New Black, take a breather and inhale some of the finest college admissions tips and tricks from around the internet. Then maybe you can go back to sitting by the pool while you work on writing your personal statement (obviously). The Huffington Post just released a pretty sweet article compiling the prompts from the Common App, Coalition App, UC app, and the Universal App. Check it out all in this one convenient location and get to writing!   Even though this is your break, it’s important to focus and remember that you need to prepare for the long months ahead that will hopefully get you into the college of your dreams. Check out this Money Magazine article written by our founder, Stacey Brook, about the seven things you should be doing this summer to land that spot at your top college.   As those supplements start to be released (just adding to the constant stress), we turn again to our founder, Stacey Brook, featured in this Business Insider  article with some tricks to nailing the “why” essay!   After reading through these links, hopefully youre ready to sit down and get to writing! Here are some tips on how to write your best college essay from a UC reviewer!   Want essay help on demand? Check out our  video series! Read our guide  to the 2015-16 Common App Essay. Read more about  The College Essay Advisors Process. About Rebecca SemenetzView all posts by Rebecca Semenetz »

Loss of Identity in Invisible Man Essay - 1262 Words

Loss of Identity in Invisible Man nbsp; nbsp; nbsp; No matter how hard the Invisible Man tries, he can never break from the mold of black society. This mold is crafted and held together by white society during the novel. The stereotypes and expectations of a racist society compel blacks to behave only in certain ways, never allowing them to act according to their own will. Even the actions of black activists seeking equality are manipulated as if they are marionettes on strings. Throughout the novel the Invisible Man encounters this phenomenon and although he strives to achieve his own identity in society, his determination is that it is impossible. nbsp; In the beginning of the novel, the Invisible Man is†¦show more content†¦The marionette metaphor is therefore exemplified in a physical sense. However the Invisible Man observes others in the book that manifest this metaphor in a psychological sense. nbsp; The concept of blindness is a reoccurring theme in the book that serves to control the blacks. Reverend Barbees sermon is the first encounter involving symbolic blindness. The sermon reinforces the values of the school, which give the impression that blacks have the opportunity to gain true equality if they work hard enough. Barbee tells the story of the founder of the school. Barbee regards the Founder as a god of sorts, whose ideology should be trusted completely, like a religion. The sermon declares that the Founders ideology and life represent a universal example that should be followed. Interestingly enough, Barbee is physically blind and therefore displays how this ideology is followed blindly. This serves to pigeon hole the efforts of the students at the college, keeping them in control, further emulating this marionette metaphor. Although at this point in the book the Invisible Man does not yet realize it, this is his first encounter with this metaphor in a psycho logical sense. nbsp; Later on in the novel, the Invisible Man joins the Brotherhood, and the theme ofShow MoreRelatedThe Rise And Fall Of The American Dream1643 Words   |  7 Pagescircumstances of birth. Both The Great Gatsby, by F. Scott Fitzgerald, and Invisible Man, by Ralph Ellison, tell the story of a man and his experiences as he embarks on his pursuit of the American Dream. However, as the novels progress, one is able to see the various ways in which society deeply affects both protagonists’ overall understanding and pursuit of what they consider to be the American Dream. 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Minà © Okubo, a US citizen by birth, is removed from society and interned in a â€Å"protectiveRead MoreInvisible Man By Ralph Ellison909 Words   |  4 PagesInvisible Man by Ralph Ellison is a novel which embodies the universal theme of self-discovery, of the search to figure out who one truly is in life which we all are embarked upon. Throughout the text, the narrator is constantly wondering about who he really is, and evaluating the different identities which he assumes for himself. He progresses from being a hopeful student with a bright future to being just another poor black laborer in New Your City to being a fairly well off spokesperson for aRead MoreDepression In Mrs. Dalloway, By Virginia Woolf1539 Words   |  7 PagesIn â€Å"Mrs. Dalloway,† Virginia Woolf highlights different experiences of everyday suffering after World War I. Septimus Smith, a veteran of World War I, loses his identity during his tour. Clarissa Dalloway and Lucrezia Warren Smith are both suffering as a result of society’s expectations; they both lose their individuality and succumb to their husbands. Many people did not know how to cope with the change of perspective after the war; some people tried different forms of treatment, while others choseRead MoreMetaphor, Metonymy and Vioce895 Words   |  4 Pagesmetaphoric meaning of this transformation which was defined as the substitution based on the resemblance or analogy and then she goes on to the metonymic meaning which she defines as the basis of a relation or association other than that similarity. Paul De Man, a deconstructionist literary critic and theorist, provides a brief summary stating the preference for the metaphor over metonymy by aligning analogy with necessity and contiguity with chance. According to him, â€Å"’the element of truth’ is the product

A Breakthrough Invention The Segway Human Transporter

What was once a mysterious invention created by Dean Kamen — which had everyone speculating as to what it was —  is now known as the Segway Human Transporter, the first self-balancing, electric-powered transportation machine. The Segway Human Transporter is a personal transport device that uses five gyroscopes and a built-in computer to remain upright. The Unveiling The Segway Human Transporter was unveiled to the public on Dec. 3, 2001, in Bryant Park in New York City on the ABC News morning program Good Morning America. The first Segway Human Transporter used no brakes and did a nifty 12 mph. The speed and direction (including stopping) were controlled by the rider shifting weight and a manual turning mechanism on one of the handlebars. The initial public demonstrations showed that the Segway could travel smoothly across pavement, gravel, grass and small obstacles. Dynamic Stabilization Dean Kamens team developed a breakthrough technology the company termed Dynamic Stabilization, which is the essence of the Segway. Dynamic Stabilization enables Segway self-balancing emulation to work seamlessly with the bodys movements. Gyroscopes and tilt sensors in the Segway HT monitor a users center of gravity about 100 times a second. When a person leans slightly forward, the Segway HT moves forward. When leaning back, the Segway moves back. One battery charge (at a cost of 10 cents) lasts 15 miles, and the 65-pound Segway HT can run over your toes without causing you harm. The U.S. Postal Service, the National Park Service and the city of Atlanta field tested the invention. The consumer was able to buy the Segway in the year 2003 at an initial cost of $3,000. Segway produced three distinct initial models: the i-series, the e-series, and the p-series. However, in 2006 Segway discontinued all previous models and announced its second-generation designs. The i2 and x2 also allowed users to steer by leaning the handlebars to the right or left, which matched users leaning forward and backward to accelerate and decelerate.   Dean Kamen and Ginger The following article was written in 2000 when the Segway Human Transporter was a mysterious invention known only by its codename, Ginger. A book proposal has heightened the intrigue about a secret invention touted as being bigger than the Internet or the PC, and Dean Kamen is the inventor. The article states that Ginger is not a medical device, even though Kamen has created many medical innovations. Ginger is supposed to be a fun invention that comes in two models, Metro and Pro, will cost about $,2000 and be an easy sell. Ginger will also revolutionize city planning, create an upheaval in several existing industries and may be an environmentally friendly product. The world has a new buzz. Dean Kamen, a renowned  inventor, and visionary who holds more than 100 US patents has invented a breakthrough device,  code-named  Ginger. My best guess, after looking  over  the patents Dean Kamen now holds and after reading about the  inventor,  is that Ginger is a transportation device that flies and requires no gasoline. My impression of Mr. Kamen is that he is an inventor in the best sense of the word — his inventions improve lives and the man cares about the future welfare of the world. Whatever Ginger really is, my intuition tells me that Ginger will make the impact that all the hype claims it will.

Review of Movie My Fair Lady Free Essays

REVIEW OF MOVIE: MY FAIR LADY It has been theorized that the ability to communicate through language made the human species possible and in the same way, each individual becomes humanized as he/she enters into verbal communication with those around (Simmons-McDonald). If this statement is accepted as true, then it follows that the continued development of the human species depends on each individual being able to participate effectively in the process of communication. Was this the message of the movie â€Å"My Fair Lady†? Mr. We will write a custom essay sample on Review of Movie : My Fair Lady or any similar topic only for you Order Now Higgins certainly believed that a person’s accent and tone of voice determine his/her prospects in society and that ‘verbal class distinction could be extinct if the English taught their children how to speak. ’ The process of effective communication has been broadly defined as the successful exchange of information through a series of stages consisting of Sender, Encoding, Channel, Decoding, Receiver, and Feedback in a particular Context. The goal of effective communication is getting the message across without misunderstanding and confusion. Effort should therefore be directed at reducing the frequency of problems at each stage of this process with clear, accurate, well- planned communications. This paper will focus on the use of communication codes to exclude or include individuals in social contexts in the movie â€Å"My Fair Lady†. Encoding is the process of transferring the information being communicated into a form that can be sent and correctly decoded at the other end. So, in a sense all language and writing systems are codes. The ability to encode effectively is vital to successful communication. It requires the sender to convey information clearly and simply, as well as having such in-depth knowledge of the audience that he/she can anticipate and eliminate any sources of confusion that may arise. These include cultural issues, mistaken assumptions, missing information. The sender should consider the following: †¢ Choice of words or language used in encoding the message †¢ Different interpretations given to the same words by different persons Effect of past experiences on current perceptions †¢ Misreading of body language, tone and other non-verbal forms of communication †¢ Noisy transmission resulting in distorted or inconsistent messages †¢ Personal biases †¢ Interpersonal relationships †¢ Cultural differences Successful decoding is also a skill. It involves taking time to read or to listen actively to the message, as well as having sufficient knowledge to understand i t. Contexts are determined by questions like Whom, What and Where. They can be intra-personal, inter-personal, small groups, large organizations as well as mass communication like movies. If, according to Walt Disney, ‘movies can and do have tremendous influence in shaping young lives †¦ towards the ideals and the objectives of normal adulthood’, then the movie ‘My Fair Lady’ may have been conceptualized to help English youths master the use of their own language. The overall message of the movie was encapsulated by the challenge undertaken by Mr. Higgins to teach young Eliza Doolittle to speak proper English (like a duchess). The movie highlighted the differences in the way people encode their messages and the positive or negative responses that can be directly attributed to the manner in which the message was initially encoded. An expert in effective encoding was Mr. Alfie Doolittle, Eliza’s father, who was a direct contrast to Mr. Higgins, whose crude and impersonal manner was almost guaranteed a negative response. Mr. Doolittle’s philosophy was to enjoy life doing as little as possible and finding ways to benefit from the hard work of others, ‘with a little bit of luck’. The customary response of ‘not a brass farthing’ did not deter him from trying again and again to find someone to support his drinking habit. When all else failed, he had his daughter on whom he could fall back. His rationale was that he had given her life and the opportunity to roam the whole city selling flowers, so he was entitled to some of her earnings occasionally. His expertise was demonstrated in the inter-personal exchange when he visited Mr. Higgins to inquire about the welfare of his daughter. His real intention, though, was to get some money from Mr. Higgins. He was such an expert in effective encoding that he succeeded, not just in stopping Mr. Higgins from calling the Police, but in getting Mr. Higgins to offer ten pounds instead of the five that he wanted. . Mr. Doolittle had no bias against the rich. He accepted the difference in status between himself, a poor dustman and Mr. Higgins, a professor. He was not intimidated by Mr. Higgins’ obviously superior status. Accustomed to living by his wits, he saw before him a man, of a different status, yes, but still a man. He acknowledged that he was one of the ‘undeserving poor’ and was content with his lot. He rationalized why he could not afford to live by middle class morals; his needs were too much. Nevertheless, he was not going to allow Mr. Higgins ‘to take advantage of his nature. ’ He appealed to what they had in common- their masculinity and their ability to reason. His tone of voice, gestures, body language and facial expression helped to ensure proper decoding of his message. In the end, he was able to impress Mr. Higgins with his natural gift of rhetoric e. g. ‘I’m willing to tell you, I’m wanting to tell you, I’m waiting to tell you. ’ After explaining why he wanted money for his daughter, Mr. Higgins opinion of him changed from being a blackmailer to a philosophical genius. He later recommended him to lecture on morals as ‘an original moralist’. On the other hand, Mr. Higgins’ manner of speaking or way of encoding his message was so crude that he couldn’t help but get a negative response. For example, when Eliza visited his home to request lessons, he was most insulting. He referred to her as piece of baggage, deliciously low-class, horribly dirty and a draggle-tail gutter snipe. Mr. Higgins’s harsh: ‘Sit down! ’ was a great contrast to Mr. Pickering’s: ‘what’s your name, dear; would you sit down, Ms. Doolittle? ’ Mr. Pickering succeeded in doing what Mr. Higgins could not do. He got Eliza to sit. Mr. Higgins’ speech reflected his feelings of superiority and personal bias against people who could not speak ‘proper’ English. He obviously believed that Standard English i. e. the English of Shakespeare, Milton and the Bible was the only proper form of the language. Mr. Higgins also expressed some bias against women for whom he apparently had little respect (at least as a wife). He saw Eliza as ‘Something’, not as ‘Someone’ with feelings. The intervention of Mr. Pickering’s ‘what do you want, my dear? ’, again got a positive response from Eliza. She wanted to learn to speak more genteel, in order to work as a lady in a flower shop. Eliza’s ignorance and immaturity were also barriers to proper decoding. Mr. Higgins’ extrapolation of her offer of a shilling a lesson to 60 or 70 pounds from a millionaire, was interpreted as a request for 60 or 70 pounds. Since she knew that she could not afford to pay this huge sum, she became very upset. The use of figurative language was lost on Eliza when Mr. Higgins said that the streets would be full of dead bodies of men fighting to marry her. She thought that he was a mad man and wanted nothing to do with him. These barriers, created both by Mr. Higgins and Eliza, blocked the communication process between them so much, that by the time he was willing to accept the ‘irresistible’ challenge, Eliza had made up her mind to leave. His blatant attempt at manipulation forced the intervention of Mrs. Pearce and Mr. Pickering. The terms of their association were clarified to the satisfaction of Mrs. Pearce and later perhaps to Eliza, who still screamed that if she did not like it, she would leave. It has been noted that the most efficient communication takes into account the social and intellectual features of both the speaker and the hearer (Simmons-Mc Donald). Mr. Doolittle certainly did that. He clearly understood himself, his audience (Mr. Higgins) and the social context (the class structure) in which he communicated his message. This made his method of communicating very effective. He also gave recognition to the premise that all communication involves a relationship, conscious or unconscious, between the speaker and the listener. He recognized the differences between Mr. Higgins and himself but appealed to the qualities they had in common. A relationship was established, helping to ensure the successful decoding of his message. In contrast, Mr. Higgins made no attempt to build any relationship with his audience (Eliza). He was arrogant and downright rude. He believed that people could change their class by learning to speak ‘proper’ English. His message was good, but his coding was atrocious. This was principally, because he was very impersonal and totally ignored the feelings of his audience. In my opinion, these two examples demonstrate the positive and negative use of communication codes. Word Count: 1500 How to cite Review of Movie : My Fair Lady, Papers

Consumer Behavior & Marketing Communication-Samples for Students

Question: Conduct a literature review and develop an IMC Campaign for a New Zealand owned Company's Product or Service. Answer: Introduction The company chosen for this assignment is Only Organic which has its specialization in baby food. This company has been in the New Zealand market since 2003 with their main goal to feed their nations babies with the purest foods. In their very initial stage they started by producing simple recipes with organic ingredients without including any kind of artificial addictives, preservatives, salt and sugar. Only Organic is among the best organic baby food brands in New Zealand making the job of the mothers easier because they are getting tasty, almost like home cooked food made with the best ingredients. Literature Review The promotional mix mainly involves advertising, public relations, sales promotion, digital marketing and personal selling which are also the elements, which are involved in the Integrated Communication Mix (IMC). Therefore, when any company is thinking about their communication process for their customers, the first step they need to take is to define their promotional objectives. In an article by Familmaleki, Aghighi and Hamidi (2015), their main purpose is to explore the effects of sales promotion on the decision making process of the consumers. Shultz et al., said that sales promotion mainly operates on a direct behavioral basis rather than having an impact on their awareness or attitude. This article further states that the main aim of sales promotion is to attract new consumers, continue with existing consumers who are observed switching brands along with giving benefits to those customers who are about to use challenging products. In another article by Sinkovics, Pezderka and Haghirian (2012), they have mainly discussed about the investigation they have made on the factors that influence the perception of advertising mainly through mobile phones in different culture. However, the result has come up with that, infotainment and credibility is the important factors for predicting the values of advertising. Thaichon Quach (2016), mainly investigated the marketing communication to shifting cost, commitment, satisfaction as well as changing intention among those customers with mobile telecommunication. The research on this topic has came up with the result that customers will be satisfied if the supplier can fulfill its promises as well as meet the expectations of the customer. This article further states that sales promotion, which is one of the main elements of IMC, is in a direct relationship with shifting costs which in return has an impact on the level of commitment that can be increase high consumer satisfact ion. Target market Target market is breaking a market into parts and then followed by which the marketing efforts are concentrated on one or more than one important segments that consists of those consumers who needs as well as desires complements the product or the service offered. However, for the company only organic their target market comprises of the following variables- Demographic segmentation- This is the most necessary criteria for identifying the target market of only organic customers. Keeping this in mind only organic mainly attracts female customers of age between 20-30years of age, mainly those women who have already given birth to children as this company sells baby food (Paul Rana, 2012). Geographic segmentation- Based on the geographical segmentation the target market is done on the notion that a group of consumer from a particular are have certain special need for the products and services offered. Only Organic which is in New Zealand is quite aware that the people there are very much health conscious and thus, would definitely like their baby to have nutritious, tasty foods with no pesticides, no added colors or salts when they are just starting to have solid foods. Psychographic segmentation- This element of target market is mainly based on the socio-economic class, personality and lifestyle preferences of the customers. Therefore, the product of only organic is mainly for middle class as well as upper middle class people who have a busy lifestyle. Working mothers who are having children is targeted more (Gad Mohsen Dacko, 2013). Brand positioning The main competitors of Only Organic in New Zealand are as follows- Green Monkey Organic Baby Food Little Angels baby food Based on the competitors Only Organic has the best positing strategy would be to have high quality products with lower prices. Price has and always will be a notable indicator of quality thus, for Only Organic it would be a smart move if they can make their price affordable to all without compromising with their product quality (Solomon, 2014). Philip Kotler designed the Price quality matrix, which mainly shows a cross section between the two matrices based, on which the name is given. As determined by the positioning of the products of Only Organic as relative to the competition their retailers can use price as well as quality of each of their product so that they can identify their position in the market. This will further help to incorporate that in their decision making process when it comes to improve their pricing strategy. Based on the model of Kotlers nine-variable model the best possibility for Only Organ is the superb value (low price/high quality). According to this variab le, it is one of the best-case scenarios for the consumers as they will be getting best quality products in low prices and on the other hand, it can be a tricky step for the organization to attract customers. Therefore, positioning strategy is important for the marketers to communicate best their products with their targeted customers. Conclusion To conclude this report, it can be said that only organic which started its journey since 2003, has been very popular for their specialization in producing baby food. However, initially they started making simple recipes with organic ingredients without including any kind of artificial addictives, preservatives, salt and sugar and thus, making easier for the mothers to feed their babies healthy and tasty home like food. Moreover, they are mainly targeting mothers of age 20-30years who are ranging from middle to upper class and has a busy lifestyle. Lastly, the positioning strategy that can be chosen for this company can be the high quality and low pricing strategy where the customers will get products at affordable prices without the company compromising in their quality. References Familmaleki, M., Aghighi, A., Hamidi, K. (2015).Analyzing the Influence of Sales Promotion on Customer Purchasing Behavior.Advanced Social Humanities and Management,2(2), 41-51. Gad Mohsen, M., Dacko, S. (2013). An extension of the benefit segmentation base for the consumption of organic foods: A time perspective.Journal of Marketing Management,29(15-16), 1701-1728. Paul, J., Rana, J. (2012). Consumer behavior and purchase intention for organic food.Journal of consumer Marketing,29(6), 412-422. Sinkovics, R. R., Pezderka, N., Haghirian, P. (2012).Determinants of consumer perceptions toward mobile advertisinga comparison between Japan and Austria.Journal of Interactive Marketing,26(1), 21-32. Solomon, M. R. (2014).Consumer behavior: Buying, having, and being(Vol. 10). Upper Saddle River, NJ: Prentice Hall. Thaichon, P., Quach, T. N. (2016).Integrated Marketing Communications and their effects on customer switching intention.Journal of Relationship Marketing,15(1-2), 1-16.

Alexander Popes The Rape Of The Lock Essays - Parodies,

Alexander Pope's The Rape Of The Lock The Rape of the Lock: Serious Stuff Alexander Pope's mock heroic epic The Rape of the Lock appears to be a light subject addressed with a satiric tone and structure. Pope often regards the unwanted cutting of a woman's hair as a trivial thing, but the fashionable world takes it seriously. Upon closer examination Pope has, perhaps unwittingly, broached issues worthy of earnest consideration. The Rape of the Lock at first glance is a commentary on human vanity and the ritual of courtship. The poem also discusses the relationship between men and women, which is the more substantial matter in particular. Pope examines the oppressed position of women. Infringement on a woman's personal space, her person and her pride by an aggressive male (the Baron) are certainly problems not to be taken lightly. In today's society, these things translate to sexual harassment. Pope also raises the issue of conflicting love, the opposition between spiritual and secular love. The poem portrays men and women as more concerned with social stat us, material values, and physical beauty than the development of the spirit or of the character. Pope suggests that the former is the morally wrong path, and criticizes (through satire) his characters for their vanity and lack of morality. The significance of a woman's outward beauty (specifically Belinda's) has direct consequence for her role in society. The place of woman... is shaped by social [and] economic... forces. Women are routinely subordinate... in the 'public' sphere, partly because of their confinement to roles associated with being wives.1 Belinda is an unmarried upper class woman. Maintaining her position in high society will depend on marriage; though not one necessarily of her choosing. Her marriage will not ultimately depend on her intelligence, or her personality, as women were not valued as objects of individuality but as beautiful objects to possess: The adventurous Baron the bright locks admired,/He saw, he wished, and to the prize aspired. (II, 29-30) Therefore, Belinda's power lies within her outward beauty. Belinda's strength is her physical appearance. Pope mocks the importance placed on appearance as he compares a hero's donning of armour to Belinda's being made up at her dressing table; Here files of pins extend their shining rows, Puffs, powders, patches, Bibles, billet doux. Now awful Beauty puts on all its arms... (I, 137-39) We see a woman ready to go into the battle of the sexes whom the Baron (her opponent) already regards as a threat. Specifically, her beauty is a threat in that it empowers Belinda and means he may have to compete with other men for her affection. The idea of a woman holding power of any sort over a man attacks the male ego or at least threatens the Baron's ego. He is Resolved to win, or by fraud betray; For when success a lover's toil attends, Few ask if fraud or force attained his ends. (II, 31-33) The Baron will either have the lock, or destroy any power she possesses with it. The war Pope illustrates between men and women continues with the playing of the card game. Instead of fighting on the traditional battlefield Belinda plays cards against the Baron, eager to meet him on his own terms: Belinda now, whom thirst of fame invites, Burns to encounter two adventurous knights, At ombre singly to decide their doom, And swells her breast with conquests yet to come. (III, 25-28) The playing of the game and the use of the word conquest could also represent the idea that Belinda is fighting for survival in her societal circle. She could view the playing of the game as a battle to win suitors, knights. Regardless, Belinda wins the card game and offends the Baron's pride. Out to take his revenge, to reclaim his dignity and steal hers, the Baron cuts Belinda's prized lock of hair: Let wreaths of triumph now my temples twine, The victor cried, the glorious prize is mine! ... So long my honour, name, and praise shall live! (III, 161-170) The Baron has taken away Belinda's power. He cuts from her a symbol of her beauty, stealing what she regards as her honour. This disempowerment is not unlike an actual rape. Chastity is regarded as honour for many men and women, yet Belinda values her

Ancient Greek Notes essays

Ancient Greek Notes essays 1. Mediterranean Sea- The body of water that along with the Aegean Sea surrounds the Greek peninsula. 2. peninsula- Land that is surrounded by water on three sides. 3. Crete and Rhodes- The largest of the Aegean islands. 4. sea travel- How the Greeks developed links with other societies. Their major vessel was the trireme, a ship powered by many oarsmen. 5. Phoenician alphabet- Developed around 900BC, it was the first "simple" alphabet with only 22 symbols. It greatly influenced our alphabet. 6. polis- The independent city-states of ancient Greece. 7. Sparta- A polis of Greece that is remembered for it's strict, harsh military lifestyle. Boys began military training at age seven. Girls were trained to defend their polis and to run the family estates. 8. Athens- The Greek polis where freedom and new ideas were welcome. The world's first democratic government was formed there. It differed greatly from Sparta, but they united to battle the Persians. 9. agora- The central marketplace of Athens. Food, pottery, cloth, jewelry, and perfumes were some of the items sold. People would gather there to talk about politics and life. Travelers would come from around the "Aegean World" to sell there goods. 10. Parthenon-(built ca. 500BC) The most famous structure of ancient Greece. A temple built on a hill-top fortress in Athens called the Acropolis. It 's been called one of the most beautiful buildings on earth. 11. Battle of Marathon- (490BC) Persian King Darius sent 25,000 soldiers to Greece. He wanted to enslave the Greeks.They landed at Marathon, about 26 miles from Athens, and were welcomed by 10,000 angry Athenian troops. Athens defeated Persia.Darius vowed revenge and ten years later invaded again and slaughtered the Spartan army. 12. monarchy- A system of government ruled by a king or queen. 13. tyranny- A form of government where all the power is in the hands of one individual called a dictator. ...

Music paper Essay Example | Topics and Well Written Essays - 250 words - 1

Music paper - Essay Example Among the songs that were performed are â€Å"Both Sides Now,† â€Å"I Don’t Know Where I Stand,† and â€Å"Big Yellow Taxi.† Joni Mitchell is actually Roberta Joan Anderson in real life. She is a Canadian who started her career as a folk singer but later adapted other styles such as jazz and pop. Her influence was mainly derived from jazz artists such as Charles Hancock and Herbie Minugus according to the Encyclopedia of Jazz Musicians. What made Joni Mitchell popular is her guitar style that is really refreshing. Technically, most of the songs can be considered homophonic which was given due justice by the deep vocals of Judy Coe. It was like hearing Joni Mitchell herself when you close your eyes. The blending of the instruments were really harmonious but the guitar really stood out as an accompaniment. Over-all, the tone was really easy and light which made the listeners sentimental and relaxed characteristics songs in that genre. After the concert, everybody felt better and happy including

Enlightenment Essay Example | Topics and Well Written Essays - 250 words - 2

Enlightenment - Essay Example Firstly, Frederic II promoted enlightened absolutism where rulers were encouraged to make decisions based on enlightenment hence promoting rationality in formulation of rules. Through enlightened absolutism, Frederic II was able to modernize the Prussian civil society by reforming religious policies, judicial system and supporting arts and philosophers. Through these reforms, Prussian society witnessed toleration of religious diversity, incorporation of the noble category into the judicial system and economic growth since the noble stock could work in senior administrative levels and generate income. On the other hand, Joseph II also promoted the use of enlightened absolutism during his tenure. His leadership was aimed at making everybody in Hasburg lands to be satisfied despite the different social classes that existed. For instance, Joseph II implemented a program that gave the peasant class of people freedom from slavery. Joseph II also initiated legal reforms where he banned brutal punishments, death penalty and initiated equal treatment for all offenders. In addition, Joseph II introduced religious policies that tolerated diversity of religions in his region. Of more importance, Joseph II promoted education by making it compulsory for young boys and girls to attend schools. Further, Joseph II formulated a foreign policy that promoted expansion of his territory through colonization of other regions and trade. This meant that the society benefited in terms of increased resources from other regions. In conclusion, both Frederic II and Joseph II are said to have been enlightened leaders because their leadership incorporated principles of enlightenment. As a result, members in societies under their leadership benefited

Knowledge Management: Concepts, Practices and Effects

Knowledge Management: Concepts, Practices and Effects Abstract Today Information Technology is gaining new heights with greater leaps. This enables new age managers to develop newer tools to manage business better. IT has not only expedited the intra and inter organizational communication but also enabled us to manage a lot of data effectively. Knowledge management is emerging as a key management tool for the new century. Although it can be defined in a variety of ways, the process of organizing knowledge in order to get a sustainable development can be termed as Knowledge management. It consists of identification, representation, distribution, application and utilization of available knowledge to get improved performance. Knowledge Management in a company is carried out by systematically organizing the intellectual capital to achieve its business goals. The intellectual capital means the companys intangible assets which increase its valuation. The Core competencies of a company go together with the sustainable competitive advantage. This report explains the process of Knowledge Management to bring in Competitive advantage in the Indian IT industry. It also elaborates on the methods on how innovation can be encouraged in the company. Further, the challenges for KM like resistance to culture change and tacit knowledge sharing are discussed. In India companies have started taking knowledge management as an important aspect as it not only gives a good working culture but also improves the return on investments eventually. However, there is still a good scope of improvement in the field of Knowledge management for the Indian IT industry. The research uses questionnaires and interpretations from interviews to collect primary data .Though it gives a comprehensive analysis, it leaves a further scope for research in the field. CHAPTER 1: INTRODUCTION Knowledge Management is relatively new buzz in the corporate world. It is a tool developed to safeguard the organization from competition in future. Apparently, the physical assets and tangible capacities are not sufficient to sustain a competitive advantage in todays market place. What make difference in the long run are the intangible assets, such as Brands, Intellectual property, knowledge etc. These assets can not be bought but have to be created within organization, by the members of organization over a period of time. Aim The aim of this report is to identify and analyse the concepts and current practices of Knowledge management in order to recommend ways of propelling innovation and competitive advantage within the companies. Objective The Research Objective is to Get a comprehensive idea of the current Knowledge Management practises. Identify and analyse the challenges faced by the organizations in implementing Knowledge Management Know the ways of how companies can propel innovation and competitive advantage. Recommendations in order to improve the company culture. Suggest the methods to attain sustainable competitive advantage handling the challenges faced. Key Questions The guiding principal of my research is as follows How do companies integrate KM with their company policies? How change should be initiated? What are the levels of hierarchy? When the change does actually happen? Is KM just for innovation, competitive advantage or more? Are rewards and recognition the way to drive KM? What are the basic challenges for KM? Research Approach The research philosophy is Positivism Philosophy that involves working with an observable social reality. The emphasis is on highly structured methodology to facilitate replication, and the end product can be law-like generalisations similar to those produced by the physical and natural scientists. (Saunders, 2000) This research contains mainly qualitative data collection methods for both primary and secondary data. Primary data was obtained by interviewing the key people of some of the IT companies in India. Questionnaire was designed to get the views of the employees working in the IT industry. Questionnaires were also designed and used to obtain primary data. The response of these questionnaires is being used in order to obtain a particular result in the form of percentage. The secondary data has been collected through books, journals, websites, etc. All of the research methods will be discussed in further detail in the relevant chapter. Research Outcomes The key outcome of this research would be a perfect understanding of the knowledge management practises and to know how companies use it in India for competitive advantage and innovation. Thus using this knowledge the researcher expects to identify main problems in the current trends and evaluate solutions for them. Finally, it also determines the difference between being a multinational corporation (MNC) and small to medium enterprise (SME) with respect to knowledge management. CHAPTER 2: METHODOLOGY This chapter describes the research methodology adopted for the report. To start with, this report elaborates on the research philosophy Positivism, moving on towards the various stages of research like primary and secondary data collection methods. The reasons behind selecting the particular method are also explained in the report. 2.1 Approach This report includes both primary and secondary data collected from various sources. Secondary data refers to data already collected by someone else and primary data is collected for a specific purpose by the researcher (Saunders, 2000).The research philosophy is Positivism Philosophy that involves working with an observable social reality. The emphasis is on highly structured methodology to facilitate replication, and the end product can be law-like generalisations similar to those produced by the physical and natural scientists. (Saunders, 2000) 2.1.1 Research Strategy: This research is based on the quantitative research strategy which involves collection of data from various sources. It also proposes to collect some primary data through interviews and questionnaires from people from the IT industry in India. A survey is a method whereby a sample of subjects is drawn from a population and studied to make analysis about the population. The survey strategy enables the researcher to collect a large amount of data in a highly efficient way. 2.1.2 Sample Size: For the interviews there was no such constraint of number of questions. The interviewees were asked questions in order to know the KM practices in their organization. In case of the questionnaires due to restrictions of time and access, only 500 questionnaires were distributed to various IT company employees. The reason for distributing the questionnaires to the employees from all the levels and department was to get a clear idea of how employees take the concept of Knowledge management at their workplace. 2.2 Research Stages 2.2.1 Secondary Data Collection: The first stage of the research was a critical literature review to obtain the secondary data. Secondary data collected includes the information and concepts from books, journals and websites based on Knowledge management, Organisational behaviour, Knowledge Integration etc. The list of various sources referred can be viewed from the relevant chapter of the report. Access to the books and journals was through Coventry University Library and electronic library databases like FAME, Engineering Village2 etc. Case studies of various companies as mentioned in the appendices were analysed by the researcher in order to get the relevant information and to decide on certain concepts considering them as the evidences. 2.2.2 Interviews: The second stage of the research was to interview some key people of various IT companies in India. Selection of these companies for the interview was done on the basis of how KM practices are being carried out there. These vary from the Market leaders to the new entrants in the IT industry. Many companies are such that they have been practising good KM processes since a long time, but a few have just started to get into it. This was done so because it gave researcher a clear idea of the current scenario in the Indian IT industry. Selecting the best companies alone would not have helped in introducing the scope of improvement for the research. The interviews were face to face interviews and the researcher has written down the important points from the session. The people who have been interviewed were mainly the Knowledge Management Executives in the companies. These were the people who knew exactly what processes are being practised in the company, so interviewing them was the best way to get the details about the KM practices in the companies. Their designations were like senior knowledge officers, Chief knowledge officers etc. Confidentiality was requested by the interviewees so company names are not mentioned anywhere. 2.2.3 Questionnaires: The final stage for primary data collection was through questionnaires. The questionnaires designed were distributed to the employees of junior level in the IT companies. It had just 10 questions but they were selected in such a way that the they would serve the main purpose of the survey to understand the current scenario in Indian IT industry among that class of employee by whom the KM practices are expected to follow. Questions selected were simple to answer so that the respondents are interested in answering till the end of the questionnaire. This also makes it possible to collect maximum responses. These questionnaires were not passed on to the management level or the KM people as the interviews were carried out with them. The researcher wanted to extract information from the employees in the Indian IT companies regarding their views about the Knowledge Management processes in their companies. This was also helpful in getting an overview of the facts about the how aware the Ind ian corporate world is in regards with knowledge management. CHAPTER 3: CRITICAL LITRATURE REVIEW 3.1 Introduction 3.1.1. What is knowledge? Definition of knowledge provided by Schulz (2001) beginning with the 1992 American Heritage Dictionary: ‘knowledge is what has been learned from experience or study. Knowledge is a broad concept that usually includes insights, interpretations, and information. Organizational knowledge refers to knowledge and information that all, part, or parts of the organization share, and that is frequently stored in standard operating procedures, routines, or rules. Today, knowledge has emerged and is accepted as the most critical resource available to an organization (Bartlett and Ghosal 1993, Davenport and Prusak 1995, Drucker 1993, Leonard-Barton 1992, Nonaka 1991, Nonaka and Takeuchi 1995, Nonaka et al. 2001, Stewart 1997 and 2001, Toffler 1990 and World Bank 1998). Knowledge can be defined as the understanding of a concept gained by education, experience or even by mere observation. To acquire knowledge means processing of information with the help of learning, communication, perception, reasoning and linking. It is the theoretical or practical understanding of information and facts which is obtained by correctly processing the raw data. Here arises the need to understand the difference between data, information and knowledge. Data is the collection of certain facts or values about a particular concept. Information is the processing done on data using relevant theory. The organization of data is nothing but information. The extraction of information on the basis of proper understanding is Knowledge. This can be further explained by considering an example of solving a quadratic equation. The variables are in the form of information, a value of the variable is data and the operation we carry out with them for calculating the answer is our knowledge. The following figure shows the DIKW (Data Information Knowledge Wisdom) hierarchy as stated by Clark, 2004. Figure 1: The DIKW hierarchy (Clark, 2004) Knowledge is generally personal, subjective and inherently local it is found â€Å"within the heads of employees† (www.ichnet.org/glossary.htm 2004) 3.1.2 Classification of Knowledge: Knowledge can be classified as: 1. Tacit Knowledge This type of knowledge is hard to formulate and communicate because it is gained by experience. Tacit knowledge is personnel and context specific. People carry tacit knowledge in their brain, thus it is not easy to share it. There is no systematic approach to store tacit knowledge as people are many times unaware of their tacit knowledge. However it is the most valuable form of knowledge as it is can be acquired only by experience and is not easily found written anywhere. 2. Explicit Knowledge Explicit knowledge is transmittable into a formal systematic language with the help of tacit knowledge. Thus, the codification of ones tacit knowledge results into explicit knowledge. Explicit knowledge can be in the form of books, manuals, notes, documents etc. The definition of some phenomenon is the explicit part whereas the practical understanding behind the phenomenon is tacit. 3. Embedded Knowledge The knowledge contained in some kind of physical form is known as embedded knowledge. For example the design of an artefact gives us the basic idea of where it can be used. 3.1.3 Knowledge Management. Knowledge management is defined as the process of getting the right information to the right people at the right time, and helping people create knowledge and share and act upon information in ways that will measurably improve the performance of organization and its partners. This means providing access to information at the time people need it to make the best decisions possible for mission safety and success. According to Wally Block of The Intranet Journal, the following points make up the generalized term: Knowledge Management. Knowledge management is the way that organizations create, capture and reuse knowledge to achieve organizational objectives. Knowledge management can also be defined as a process with four parts that comprise a loop. Knowledge is created. This happens in the heads of people. Knowledge is captured. It is put on paper in a report, entered into a computer system of some kind or simply remembered. Knowledge is classified and modified. The classification can be the addition of keywords; it may be indexing. Modification can add context, background or other things that make it easier to reuse later. The test of this steps success is to determine how easily people in the organization will be able to find and use the knowledge when they need it. Knowledge is shared. When knowledge is shared and used, its modified by the folks who use it. This takes us back to knowledge creation. The process of organizing knowledge in order to get a sustainable development can be termed as Knowledge management. It consists of identification, representation, distribution, application and utilization of available knowledge to get improved performance. Knowledge Management in a company is carried out by systematically organizing the intellectual capital to achieve its business goals. The intellectual capital means the companys intangible assets which increase its valuation. 3.2. Knowledge Creation: According to Nonaka â€Å"the key to knowledge creation lies in the mobilization and conversion of tacit knowledge†. The process of Knowledge creation is done my transformation of tacit and explicit forms thus giving rise to four forms of transformations. This can be further explained with the help of the following diagram: Fig: Nonakas Spiral model. Source: Nonaka, I.   (1991)   The knowledge creating company. Harvard Business Review, 69, (Nov-Dec) Tacit to Tacit: Socialization Team meetings are held to share the experiences of the team members. This provides everyone to share their ideas and also solution of similar problem in the past can be used. Tacit to Explicit: Externalization This can be done by having question answer sessions. Here the senior employees are capable of solving the queries of their juniors. Explicit to Explicit: Combination Sharing of documents is the best example of this type of transformation. The case studies, notes etc can be exchanged in order to have a faster creation of knowledge. Explicit to Tacit: Internalization Internalization can be done by reading and understanding documents prepared by others. Extracting knowledge from an e-mail received from a colleague is the best example of this. 3.3 Knowledge Capture 3.4 Knowledge Sharing The World Bark (1998) identifies and discusses the most important decisions that an organization must make in establishing its knowledge management program. These are: Deciding with whom to share; deciding what to share; deciding how to share; and deciding to share. 3.5 Learning Organization: A Learning Organization is one in which people at all levels, individually and collectively, are continually increasing their capacity to produce results they really care about. The learning organization focuses on enhancing its systems (including people) to continually increase the organizations capacity for performance. The concept of learning organization can be better understood by considering the following points: Development An organization learns many important aspects of business, skills and technology during the process of learning. For an organization to grow in a competitive world, it is very important to never let the learning process end. 3.5.2 Levels of learning: Aligning learning with corporate priorities Designing learning for maximum impact Using e-business technologies to enable formal and informal interactions Obtaining recognition by the entire organization that learning is a critical enabler to success Community of Practice Ardichvili, Page and Wentling (2003) study community of practice at Caterpillar Inc and find that when employees view knowledge as a public good belonging to the whole organization, it flows easily. However, even when individuals give the highest priority to the interest of the organization and of their community, they tend to shy away from contributing knowledge out of fear of criticism or misleading the community members. Trust increases knowledge sharing. Essex (2000) discusses a study titled .Beyond knowledge Management: New ways to Work and Learn undertaken by the Conference Board in New York in early 2000. It says that management support and corporate culture, not technology, drive successful KM projects. CHANGE what draws people to share varies from organization to organization and matches the core values and other processes. Alignment with the current culture and a practical purpose to share is, specifically, what draws people most strongly to share knowledge. (Blue http://gbr.sagepub.com/cgi/reprint/7/1/119) The concept of a community of practice (often abbreviated as CoP) refers to the process of social learning that occurs when people who have a common interest in some subject or problem collaborate over an extended period to share ideas, find solutions, and build innovations Communities of Action Communities of Circumstance Communities of Interest Communities of Position Communities of Purpose (Source: Shin and Bickel (2008) in Chris Kimble and Paul Hildreth (2008). Communities of Practice: Creating Learning Environments for Educators. Information Age Publishing) Obstacles Performance Management NECESSITY OF KNOWLEDGE MANAGEMENT A systematic capture, transfer, and use of internal and external know-how are a vital part of any business strategy. With no common processes for sharing information among employees, partners, and customers, limited information exchange will occur among suppliers and the engineering, manufacturing, and service functions. Consequently, the organization will experience ineffective design reuse, and product launch mistakes will be repeated. If there is no company standard expertise locator or people finder, then the inability to locate subject matter experts will result in lost opportunities, lost time, and being incapable of applying the right resources to significant problems. And with too many different systems, proposals, and pricing sheets, sales representatives cannot have access to information they need when they need it. This can prolong the sales cycle and lead to less-than-best sales solutions offered to the client With retirement and turnover, knowledge is walking out the door everyday. New hires do not have the benefit of past experiences and lessons learned, yet their time-to-competence needs to be compressed. Mergers and acquisitions result in two bodies of knowledge and expertise and two cultures that must assimilate quickly. Portals and e-business are drivers of knowledge management. People want information they can use and trust from a single point of access. Also, an often neglected point is that customers want access to your knowledge and to their business transactions with you. Another driving factor is e-learning. Firms now must know where and how knowledge is really being created and acquired. Knowledge management can set the framework for how learning fits into the overall picture of developing employees and making them productive. The key component of a good knowledge management system is the content itself. If the knowledge management system does not provide users with timely, accurate information, inform them of best practices, and link them to expertise, organizations will not realize the full value of their investment in the system. One of the key steps in the strategic design of knowledge management systems is identifying the information already in use within an organization.   Although, in theory, an effective knowledge management system is a central database of data, information, and knowledge contained within the organization, the act of actually creating, maintaining, and using such a central repository is a challenge in practical terms. One of the many benefits of knowledge management is the learning that occurs when a user takes a piece of information from one place, personally transforms it, and creates something new. Although the designers and developers of the knowledge management system can facilitate this type of learning by encouraging those who have the knowledge to capture it, and by designing a system that links end users to information that they might find helpful, neither the designers nor the developers could have planned or predicted such this particular act of learning. It happened informally, without the guidance of an instructor and without the suggestion of a designer.† (Carliner, section 1) Knowledge Management takes advantage of a companys information experience and expertise to serve customers better and respond quickly to changing marketing conditions. Successful companies build a corporate environment that fosters a desire for knowledge among their employees and that ensures its continual application, distribution and creation.   Less successful companies tend to take a top down approach: pushing knowledge to where it is needed.   Besides creating an environment that encourages knowledge pull, successful companies excel in applying, distributing, and creating knowledge.   (Hauschild, 2001) Companies link all their information together and build models that improve processes, product and customer relations.   Such companies understand that true knowledge management requires them to develop ways of making workers aware of those links and goes beyond infrastructure to touch almost every aspect of business. COMPONENTS OF KNOWLEDGE MANAGEMENT SYSTEM â€Å"The key component of a good knowledge management system is the content itself. If the knowledge management system does not provide users with timely, accurate information, inform them of best practices, and link them to expertise, organizations will not realize the full value of their investment in the system. One of the key steps in the strategic design of knowledge management systems is identifying the information already in use within an organization.   Although, in theory, an effective knowledge management system is a central database of data, information, and knowledge contained within the organization, the act of actually creating, maintaining, and using such a central repository is a challenge in practical terms. One of the many benefits of knowledge management is the learning that occurs when a user takes a piece of information from one place, personally transforms it, and creates something new. Although the designers and developers of the knowledge management system can facilitate this type of learning by encouraging those who have the knowledge to capture it, and by designing a system that links end users to information that they might find helpful, neither the designers nor the developers could have planned or predicted such this particular act of learning. It happened informally, without the guidance of an instructor and without the suggestion of a designer.† Knowledge Management takes advantage of a companys information experience and expertise to serve customers better and respond quickly to changing marketing conditions. Successful companies build a corporate environment that fosters a desire for knowledge among their employees and that ensures its continual application, distribution and creation.   Less successful companies tend to take a top down approach: pushing knowledge to where it is needed.   Besides creating an environment that encourages knowledge pull, successful companies excel in applying, distributing, and creating knowledge. Companies link all their information together and build models that improve processes, product and customer relations.   Such companies understand that true knowledge management requires them to develop ways of making workers aware of those links and goes beyond infrastructure to touch almost every aspect of business. ENTERPRISE KNOWLEDGE MANAGEMENT Enterprise knowledge management entails formally managing knowledge resources in order to facilitate access and reuse of knowledge, typically by using advanced information technology. KM is formal in that knowledge is classified and categorized according to a prespecified—but evolving—ontology into structured and semi structured data and knowledge bases. The overriding purpose of enterprise KM is to make knowledge accessible and reusable to the enterprise. Knowledge resources vary for particular industries and applications, but they generally include manuals, letters, summaries of responses to clients, news, customer information, competitor intelligence, and knowledge derived from work processes. A wide range of technologies are being used to implement KM systems: e-mail; databases and data warehouses; group support systems; browsers and search engines; intranets and internets; expert and knowledge-based systems; and intelligent agents. In artificial intelligence, knowledge bases are generated for consumption by so-called expert and knowledge-based systems, where computers use rule inference to answer user questions. Although knowledge acquisition for computer intervening is still important, most recent KM developments make knowledge available for direct human consumption or develop software that processes that knowledge. Historically, KM has been aimed at a single group—managers—through what has been generally referred to as an executive information system. An EIS contains a portfolio of tools such as drill-down access to databases, news source alerts, and other information— all aimed at supporting managerial decision making. More recently, however, KM systems are increasingly designed for entire organizations. If executives need access to information and knowledge, their employees are also likely to have an interest in and need for that information. In addition, KM technology is ideally suited for non management groups—such as customer support, where customer service requests and their solutions can be codified and entered into a database available to all customer service representatives. IMPLEMENTING KNOWLEDGE MANAGEMENT As organizations store an increasing amount of information and knowledge in data and knowledge warehouses and in data and knowledge bases, they are attempting to manage that knowledge in more efficient ways. Historically, organizational knowledge has been stored on paper and in peoples minds. Unfortunately, paper has limited accessibility and is difficult to update. And when people leave, they take most of their knowledge with them, so reuse is not always feasible. Thus, firms have moved to data and knowledge warehouses and to data and knowledge bases to improve accessibility, updatability, and achievability of data and knowledge. Data warehouses In many companies, one of the first KM tools is a data warehouse. A data warehouse acts as a central storage area—a warehouse—for an organizations transaction data. Data warehouses differ from traditional transaction databases in that they are designed to support decision making rather than simply efficiently capturing transaction data. Typically, data warehouses contain multiple years of transaction databases stored in the same database. Data warehouses are not updated on a transaction-by-transaction basis. Instead, the entire database is updated periodically. The size of data warehouses can be substantial. A leading bank in US has a 560-Gbyte data warehouse, for example, and MasterCard On-Line is a 1.2- Tbyte database available to member companies for a fee. With all the data accessible in one place, relationships between data elements can be more effectively explored. Users can browse the data or establish queries, though this type of analysis generally results only in knowledge for particular individuals. An alternative approach is to use a process called knowledge discovery to determine whether there is additional knowledge hidden in the data. Knowledge warehouses Rather than the kind of quantitative data typical of data warehouses, knowledge warehouses are aimed more at qualitative data. KM systems generate knowledge from a wide range of databases including Lotus Notes databases, data warehouses, work processes, news articles, external databases, Web pages (both internal and external), and people. Thus, knowledge warehouses are likely to be virtual warehouses where the knowledge is dispersed across a number of servers. In some cases, a Web browser can be used as an interface to a relational database. For example, Ford Research and Development uses a browsable Oracle database. The database contains manuals and design rules, specifications, and requirements. A

Linguistics and Language

1. The underlying assumptions, theories, and methods used by psychologiest, linguists, and researchers are believed to strongly affect the way each defines psycholinguistics. Please discuss some different conceptions of psycholinguistics in its relation to other branches of linguistics. Then, define yours. One of your reference should be â€Å"fundamentals of Pyscholinguistics by Fernandez and Cairns (2010)†OPsycholinguistics is an interdisciplinary field of study in which the goals are to understand how people acquire language, how people use language to speak and understand one another, and how language is represented and processed in the brain. Psycholinguistics is primarily a sub-discipline of psychology and linguistics, but it is also related to developmental psychology, cognitive psychology, neurolinguistics, and speech science (Fernandez: 2011). OPsycholinguistics examines the psychology of language; psycholinguistics is the name given to the study of the psychological processes involved in language.Psycholinguists study understanding, producing, and remembering language, and hence are concerned with listening, reading, speaking, writing, and memory for language. (Harley, Trevor A. 2001. The Psychology of Language. ) O†Psycholinguistic studies have revealed that many of the concepts employed in the analysis of sound structure, word structure, and sentence structure also play a role in language processing. However, an account of language processing also requires that we understand how these linguistic concepts interact with other aspects of human processing to enable language production and comprehension. ( William O'Grady, et al. , Contemporary Linguistics: An Introduction. Bedford/St. Martin's, 2001 O†Psycholinguistics, there is a constant exchange of information between psycholinguists and those working in neurolinguistics, who study how language is represented in the brain. There are also close links with studies in artificial intel ligence. Indeed, much of the early interest in language processing derived from the AI goals of designing computer programs that can turn speech into writing and programs that can recognize the human voice. (John Field, Psycholinguistics: A Resource Book for Students. Routledge, 2003) OPsycholinguistics refers to the efforts of both linguists and psychologists to explain whether certain hypotheses about language acquisition and language competence as proposed by contemporary linguistic theories (e. g. : transformational generative grammar) have a real basis in terms of : perception, memory, intelligence, motivation, etc. (Hartmann and stork: 1973) Oâ€Å"†¦.. psycholinguists are interested in the underlying knowledge and abilities which people must have in order to use language in childhood.I say â€Å"underlying knowledge and abilities† because language, like all systems of human knowledge, can only be inferred from the careful study of overt behavior. † (Dan Isa ac Slobin: 1979) OBased on my reading, Psycholinguistics is study about language acquisition, language used one another, and study how language is represented and processed in the brain. Psycholinguistics is primarily a sub-discipline of psychology and linguistics, but it is also related to developmental psychology, cognitive psychology, neurolinguistics, and speech science. . Linguistic analysis might use similar language data or language corpuses as the object of analysis. Please give an example of language use which can be analyzed from different point of view, particularly from semantics, pragmatics, socialinguistics, discourse analysis, and psycholinguistics. Support your answer in term of their focuses of analysis. How are they similar, different, and how are they related one other. Linguistics study about human language as communication. In other hand, linguistics as fild of study that the object is language. Semantics is one of study that hand-in-hand with pragmatics. specia lizing in semantics studies, languageis study about the meaning of words, that is influenced by the context in which the words are presented. Semantics study how words are given meaning by their structure, tone, and the situation in which they are used.  ·Pragmatics is concerned with the role of context in the interpretation of meaning.  ·Pragmatics and semantics is different parts but the same general study. Both semantics and pragmatics are concerned with people’s ability to use language meaningfully.While semantics is concerned with a speaker’s competence to use the language system in producing meaningful utterances and processing (comprehending).  ·Sociolinguistics a close neighbour of psycholinguistics, can be defined as the linguistic study dealing with the functioning of language in society. Sociolinguitics has to do with the study of language from the viewpoint of how social, regional, individual and historical aspects influence the language and its use i n society which is specifically called speech community. OPsycholinguistics is the study of language acquisition and linguistic behavior.Psycholinguistics refers to the efforts of both linguists and psychologists to explain whether certain hypotheses about language acquisition and language competence as proposed by contemporary linguistic theories (e. g. : transformational generative grammar) have a real basis in terms of : perception, memory, intelligence, motivation, etc. (Hartmann and stork: 1973)  ·Discourse Analysis is approaches to analyzing written, vocal, or sign language use. discourse analysis is, like descriptive linguistics, a way of studying language.It may be regarded as a set of techniques, rather than a theoretically predetermined system for the writing of linguistic ‘rules'. (Yule, George. 1983. Discourse Analysis. Cambridge: Cambridge University Press). ‘Doing discourse analysis certainly involves doing syntax and semantic, but it primarily consists o f doing pragmatics. In discourse analysis, as in pragmatics, we are concerned with what people using language are doing, and accounting for the linguistic features in the discourse as the means employed in what they are doing. . The objects of psycholinguistic studeis are addressed to language production, acquisition, and comprehension. Could you explain how are the processes of the three language uses in term of psycholinguistics analysis.  ·Language production based on Levelt, speech production divided into four stage; I. Conceptualization and formulation Primitive linguistic concept about first conceptualized in human mind by David Mcneill stated that linguistic concepts are formed as two current and parallel modes of taught. These are syntactic thinking and imagistic thinking.Then syntactic thinking and imagistic thinking ellaborate to conceptualize conversation in which speech utterance and gestures to be tied together in time. But this concept has gone record. Formulation as the output of the process language production. Lashely stated that production and comprehension of speech is linear process. Based on tradition od examining speech production, sleep tangue as a window of the formulation process. II. slips of the tongue Slip of the tongue is normal mistake, it happen to catch the goof ourselve. Then we can immediately correct. Slip the tongue as the production process . ut this concept has gone record too. III. Articulation In this stage we consider about what happens when all of he information go from our brain to articulation. IV. Self-Monitoring Self – monitoring seems that as final stage. It is not only produce speech and listen one to another, but also to keep one ear open on what they themselve saying.  ·Language acquisition Language acquisition is the process by which humans acquire the capacity to perceive and comprehend language, as well as to produce and use words[-;0] and sentences[-;1] to communicate. Language acquisition began the same with the cognitive science at 1950’s.Chomsky argued that language acquisition falsified these beliefs in a single stroke: children learn languages that are governed by highly subtle and abstract principles, and they do so without explicit instruction or any other environmental clues to the nature of such principles. While Hence stated language acquisition depends on an innate, species-specific module that is distinct from general intelligence. Chomsky believes that every child has a ‘language acquisition device’ or LAD which encodes the major principles of a language and its grammatical structures into the child’s brain.In other point of view There are five stages in language acquisition stated by Chumbow and Adegbija (1984) such as babbling stage, the holophrastic stage, the two-word utterances, the telegraphic stage and recursive stage.  ·Language comprehension Clark and Clark argue that language comprehension is mental process by listeners ta ke in the sounds uttered by speaker and use them to construct an interpretation of what they think the speaker intended to convey. (Clark and Clark: 1977)In sum up, language comprehension is building the meaning from sounds.While Language comprehension is generally viewed in cognitive theory as con-sisting of active and complex processes in which individuals construct meaning from aural or written information (Anderson 1985; Byrnes 1984; Call 1985; Howard 1985; Pearson 1985; Richards, 1983). An-derson (1983, 1985) proposes that the mental processes necessary for comprehending aural and written texts are sufficiently similar that comprehension of both can generally be discussed as a common phe-nomenon. 4. Following Clark and Clark (1977), comprehension involves two processes-construction and utilization processes.The first is concerned with the way listeners construct an interpretation of a sentence from the speakers’ words. The second deals with how listeners utilize this int erpretation for further purposes for registering new infromation, answering questions, following orders, and registering promises. What really happens in our cognitive domains (memory) for both processes? Examplify your answer that the first happens earlier than the second OClark and Clark (1977) say that short-term memory is roughly related to the working memory in the construction process; long term memory is dealt with the process of utilization.In other word In short, short-term just focus on the surface of the utterance (how the sentence is constructed) while the long one concern on the meaning more (how the sentence is properly utilized). Outilization, consists of relating a mental represen-tation of the text meaning to declarative knowledge in long-term mem-ory. This process is referred to as elaboration in other descriptions of the reading process. Utilization is the key to comprehension and the basic determinant that facilitates it. In any mes-sage, there may be an interpla y between information we already know and information that is entirely new. . Production of a speech requires speakers to plan what to say before its execution. Theoritically, the plan begins firstly with discourse plan followed by sentence plan and, at last, constituent plan. What should be the underlying concepts of this order? In the execution of a speech plan, several mental activities happen, what are they? Explain your answer OSpeech production is the process by which spoken[-;2] words are selected to be produced, have their phonetics[-;3] formulated and then finally are articulated by the motor system[-;4] in thevocal apparatus[-;5].Speech production can be spontaneous such as when a person creates the words of a conversation[-;6], reaction such as when they name a picture or read[-;7] aloud a written word[-;8], or a vocal imitation such as in speech repetition[-;9]. Speech production is not the same as language production since language[-;10] can also be produced manually by signs[-;11]. The production of spoken language[-;12] involves three major levels of processing. The first is the processes of conceptualization[-;13] in which the intention[-;14] to create speech links a desired concept to a particular spoken word to be expressed.The second stage is formulation in which the linguistic[-;15] form required for that word's expression is created. This process involves such processes as the generation of a syntactic[->16] frame, and phonological[->17] encoding which specifies the phonetic[->18] form of the intended utterance, the third stage is articulation[->19] which involves the retrieval of the particular motor phonetics[->20] of a word and the motor coordination[->21] of appropriate phonation[->22] and articulation by the lungs, glottis, larynx, tongue[->23], lips[->24], jaw[->25], and other parts. Levelt, WJ (1999). â€Å"Models of word production. â€Å"[->26]. Trends in Cognitive Sciences 3 (6): 223–232) 6. Children acquire language fas ter than adults’. Please give your arguments to agree or disagree to this statement. How do children use their utterance compared to adult. You should refer to, at least, four references. OChomsky points out that a child could not possibly learn a language through imitation alone because the language spoken around them is highly irregular – adult’s speech is often broken up and even sometimes ungrammatical.In ways understanding and establish meaning in words, children and adults are different. Children tend to focus more on the superficial physical characteristics of an object when defining the prototype for an object and when comparing a stimulus to that prototype. Thus, children will gradually their understanding of an object. Steinberg at all (2001) conclude the progress started from vocalization to babbling, babbling to speech, naming and using holophrastic for one word utterances, and using telegraphic speech for two and three words utterances.Another exper t Mc Neill in Steinberg at all (2001:36) gives another opinion that the child who is learning language can compare the language that they have in their mind with what they hear from his parents. Children give priority to collocational links between words. For example, a child might respond with the word ‘night’ when told the word ‘dark’, whereas an adult more likely to respond with the word ‘light’ when presented with the same word ‘dark. Children may take time to discover the criteria by adult classify item as co-ordinates. 7.Language structure and language function can be seen differently by different scholars from the side of the meaning of an utterance. Please discuss your opinion about the function approach to meaning (the procedures and uses) Outterances has different meaning in context (including the situation, condition, location and the time in which the utterances are produced). For example : †Masak begitu saja jadi gila s ih? † this utterance May be in giving support or motivate somebody who just got disappointed or depressed. 8. Please quote a mass demonstrant’s discourse (at least consisting of ten sentences).Please analyze psycholinguisticly the discourse of the demonstrant by considering his/her mass psychology. ODemo guru bantu : ‘angkat kami jadi PNS. Kami telah lama mengabdi untuk negri ini. Kalau kami tidak diangkat jadi PNS, gaji kami tidak cukup untuk memenuhi kebutuhan primer kami. Yaitu kebutuhan hidup keluarga dan kebutuhan pendidikan anak-anak kami. Guru bantu perlu diperhatikan kesejahteraan hidupnya. Dari demo guru di atas terlihat semua individu memiliki kepentingan menjadi satu yaitu meminta kenaikan Gaji yang tidak sesuai standar untuk memenuhi kebutuhan utama.Dari kalimat demo di atas, setiap idividu guru lebih memiliki power yang lebih besar untuk meminta kenaikan gaji dikarekan mereka bersatu menjadi satu. OMass psychology is a branch of social psychology[->27 ]. Mass psychology is concerned with the behaviour and thought processes of individual mass members and the mass as a whole. The main idea of Sigmund Freud[->28]'s crowd behavior theory is that people who are in a crowd act differently towards people from those who are thinking individually.The minds of the group would merge to form a way of thinking. Each member's enthusiasm would be increased as a result, and one becomes less aware of the true nature of one's actions. Other major thinkers of crowd psychology include Rene Girard[-;29], Gustave Le Bon[-;30], Wilfred Trotter[-;31], Gabriel Tarde[-;32],Sigmund Freud[-;33], Elias Canetti[-;34], Steve Reicher[-;35] and Julia Constintine. 9. How do you agree (support) or disagree to the following ideas: a. language need not be taught, nor can it be suppressedOI agree that language need to be taught nor can be suppressed, Fernandez stated that language acquisition in the child is a naturally unfolding process, Every normal human acquires alinguistic system, and failure to do so is evidence for some sort of pathology. that children need to experience social, interactive language in order to acquire language. In fact, people acquire language at about the same speed during about the same age span, no matter what kind of cultural and social situation they grow up in. b. hildren everywhere acquire language on a similar developmental schedule OI agree that children everywhere acquire language on a similar developmental schedule. Based on (Fernandez: 2011) state that babies coo in the first half of their first year and begin to babble in the second half. The first word comes in the first half of the second year for just about everyone. In all societies, babies go through a one-word stage, followed by a period of early sentences of increasing length; finally, complex sentences begin. By the age of 5 the basic structures of the language are in place, although fine-tuning goes on until late child-hood.Children all over the wo rld are sensitive to the same kinds of language properties, such as word order and inflection. They make remarkably few errors, but their errors are of a similar type. While there is much individual variation in the age at which children acquire aspects of language, that variation is conditioned by individual char-acteristics of the child rather than by the language being acquired or the culture in which the language is used. c. language is universal in human being OI agree with that statement about there are close to 7,000 languages spoken in the world today and, on the surface, they differ greatly.However, there are profound similarities among the languages of the world – so many similarities, in fact, that human language can be thought of as a single entity. Language universals result from the way the human brain organizes and processes linguistic information: language universals are a product of human neurology. Thus, a person’s ability to acquire and use language is natural These universals do not derive from social, cultural, or general intellectual characteristics of humans. Instead, List of references: Clark, H. H. and E. V. Clark (1977): Psychology and Language, New York, Harcourt Brace Jovanovich.Fernandez, Eva M. (2011). Fundamental of psycholinguistics. Oxford. Wiley-Blackwell Steinberg, at all (2001): Psycholinguistic: Language, Mind, and World. Malaysia, Pearson Education. Scovel, T (2001): Psycholinguistics. Hong Kong, Oxford University Press. Yasin, Anas. (2010). Tindak Tutur: sebuah model gamatika komunikatif. Padang: Sukabina Press [-;0] – http://en. wikipedia. org/wiki/Word [-;1] – http://en. wikipedia. org/wiki/Sentence_(linguistics) [-;2] – http://en. wikipedia. org/wiki/Spoken [-;3] – http://en. wikipedia. org/wiki/Phonetic [-;4] – http://en. wikipedia. rg/wiki/Motor_system [-;5] – http://en. wikipedia. org/wiki/Vocal_apparatus [-;6] – http://en. wikipedia. org/wiki/Conversati on [-;7] – http://en. wikipedia. org/wiki/Reading_(process) [-;8] – http://en. wikipedia. org/wiki/Writing [-;9] – http://en. wikipedia. org/wiki/Speech_repetition [-;10] – http://en. wikipedia. org/wiki/Language [-;11] – http://en. wikipedia. org/wiki/Sign_language [-;12] – http://en. wikipedia. org/wiki/Spoken_language [-;13] – http://en. wikipedia. org/wiki/Conceptualization [-;14] – http://en. wikipedia. org/wiki/Intention -;15] – http://en. wikipedia. org/wiki/Language [-;16] – http://en. wikipedia. org/wiki/Syntactic [-;17] – http://en. wikipedia. org/wiki/Phonological [-;18] – http://en. wikipedia. org/wiki/Phonetic [-;19] – http://en. wikipedia. org/wiki/Manner_of_articulation [-;20] – http://en. wikipedia. org/wiki/Phonetics [-;21] – http://en. wikipedia. org/wiki/Motor_coordination [-;22] – http://en. wikipedia. org/wiki/Phonation [-;23] – http://en. wikip edia. org/wiki/Tongue [-;24] – http://en. wikipedia. org/wiki/Lip [-;25] – http://en. wikipedia. org/wiki/Jaw -;26] – http://www. columbia. edu/~rmk7/HC/HC_Readings/Levelt. pdf [-;27] – http://en. wikipedia. org/wiki/Social_psychology [-;28] – http://en. wikipedia. org/wiki/Sigmund_Freud [-;29] – http://en. wikipedia. org/wiki/Ren%C3%A9_Girard [-;30] – http://en. wikipedia. org/wiki/Gustave_Le_Bon [-;31] – http://en. wikipedia. org/wiki/Wilfred_Trotter [-;32] – http://en. wikipedia. org/wiki/Gabriel_Tarde [-;33] – http://en. wikipedia. org/wiki/Sigmund_Freud [-;34] – http://en. wikipedia. org/wiki/Elias_Canetti [-;35] – http://en. wikipedia. org/wiki/Steve_Reicher